Now Available to You
Master The Art
Of Leadership</span
Online Certification Programme
Shape your future with a strategic 90-day plan, designed to help you take decisive, purposeful steps into your next chapter with the Self-Managing Leadership® Programme, trusted by leaders worldwide.




1+ mil
Lives touched and bettered around the world
100+
Multinationals impacted by 200+ leadership consultants
28+
Countries and the numerous languages we work in
17+
Years experience Transforming Leaders for Good
For 20 years, our clients have trusted us to develop purpose-driven leaders who make a lasting impact.














John Mahtani
Former Vice President, Warner Bros
“The Self-Managing Leadership Program® was the most powerful and moving course I have ever attended in my entire professional career. Brian’s vision and foresight has helped me deal with many difficult situations personally & professionally.”

Lead with Confidence and Ease in Just 90 Days
This isn’t just a leadership course, it’s a focused, 90-day strategic journey designed to help you recalibrate, refocus, and move forward with a clear sense of direction.
Built around the Leadership Compass, a proven 10-step framework trusted by Fortune 500 executives, the Self-Managing Leadership® Online Program helps you shift from pressure and uncertainty to clarity, purpose, and grounded confidence.
You’ll walk away with:
- A structured, personalized leadership roadmap to guide your next chapter
- A stronger connection to your core values, strengths, and long-term vision
- The confidence to make clear, fast, purpose-aligned decisions
- A 90-day action plan designed to turn vision into measurable progress
- A Certificate of Completion that affirms your growth as a strategic, purpose-driven leader


“I have been through many leadership programmes before, but none has had the same impact as Oxford Leadership on my approach to life and work. It has changed me as a person and leader.”

Santiago Gowland
Former Vice President, Unilever
Learn from the best. Be your best.
The Self-Managing Leadership® Program doesn’t just give you new tools—it sharpens the ones you already have.
Watch the introduction to the Leadership Compass, presented by Brian Bacon, founder of the Self-Managing Leadership® framework.

Meet Your Mentor: Brian Bacon
The strategist behind the leaders
Founder of Oxford Leadership and architect of Self-Managing Leadership® (SML), Brian Bacon has quietly developed some of the world’s most successful leaders, advising CEOs, boards, and national leaders through high-stakes transformations. His SML® framework has been used by over one million leaders to align people, purpose, and performance with strategy.
Selected impact & recognition
- Advisor to government leaders. Senior international advisor to President Vicente Fox; recipient of Mexico’s Presidential INNOVA Award for contributions to government reform.
- Playbooks that scale. Early corporate turnarounds (e.g., McDonald’s Sweden with Mats Lederhausen) set a model: prove impact fast, then codify for global rollout.
- M&A culture—done right. Oxford Leadership’s work has been cited in connection with the NXP–Freescale merger—described by Forbes as “The Right Way To Do A Merger.”
- Global client list. Trusted by leaders across the Fortune 500 and government ministries; Brian and Oxford Leadership operate globally across industries.
What you’ll get in Brian’s SML Online program
- A 10-step personal leadership compass that turns purpose into execution—and improved performance in your life and work.
- Exclusive insights & case walkthroughs: personal stories, practical mindset shifts, and leadership disciplines you can apply immediately.
“The Self-Managing Leadership® Program was the most powerful and moving course I have ever attended… Brian’s vision and foresight has helped me deal with many difficult situations personally & professionally.”
— Senior media executive
From Vision to Action: Become a Leader Who Inspires and Delivers


Gain the Clarity, Confidence and Purpose to Lead Effectively
Use Oxford Leadership’s Compass to map out your leadership journey, identify your strengths, and confidently make decisions without hesitation.


Get Access to a Thriving Global Network Of Global Leaders
Led by our community managers, connect, collaborate, and grow with leaders committed to purposeful leadership.


Advance Your Career with a Recognized Certification
Earn a Certificate of Completion that validates your leadership growth, helping you stand out for promotions, new opportunities, or leadership roles.


Learn at Your Own Pace with Real-World Application
Access practical tools, real case studies, and expert guidance that you can immediately apply to improve decision-making, resilience, and long-term success.
Risk-Free 30-Day Money-Back Guarantee
If you complete the program and aren’t happy with the results, contact us within 30 days of your purchase and we’ll issue a full refund.
Self-Managing Leadership® Online Certification Programme


€ 375.00
€ 149.00
-60% OFF
Limited Time Offer
60% Off Limited Time Offer
30-Day Satisfaction Guarantee
- Watch on desktop, TV, or mobile—anytime, anywhere
- 100% Online and Self-Paced
- Your Peronalized 90-Day Action Plan
- A Global Support Community (200+ world-class online coaches and leadership alumni)
- Globally Recognised Oxford Leadership Certification

Get Your Personalized 90-Day SML Action Plan
Receive a personalized 90-Day Action Plan that will help you realize your full potential as a purpose-driven leader.

Exlusive Online Networking and Support Events
Join the live online networking and support events together with our coaches and facilitators, exlusive to our alumni network.

Get Access to a Thriving Global Network Of Global Leaders
You become part of a vibrant global community of purpose-driven leaders, entrepreneurs, and changemakers

Get Access to the Interactive Learning Platform Access
You become part of a vibrant global community of purpose-driven leaders, entrepreneurs, and changemakers

Differentiate Yourself with a Globally Recognized Certification
You become part of a vibrant global community of purpose-driven leaders, entrepreneurs, and changemakers
Module 1 - Facts
Where have I come from and how did I get here?
Identify what stage you are at in your life.
- See where you’ve come from and what you’ve learned
- Identify what (good and bad) patterns of thinking, responding and behaving you’ve
acquired - Determine what scale of change you need to undertake
- Discover your presence and ‘total intelligence’ as a purpose-driven leader
Module 2 - Insights
What does my story tell me about myself?
Assess the personal strengths and positive patterns that you can build on for the next chapter in your life.
- Identify the weaknesses and negative patterns that need to be dealt with
- Gain perspective on your story and what’s really going on by examining your life as a ‘detached’ observer
Module 3 - Purpose
If I live my truth, what am I supposed to be doing with my life?
Explore the power of your purpose and keeping the right intention.
- Clarify your “why”
- Develop your personal compass to guide you through the next chapter in your life
- Unlock the key to steering the trajectory of your next chapter
Module 4 - Values
What values and guiding principles support my “why”?
Identify the core values connected to your purpose in order to guide and influence major choices, decisions and relationships. Distil the values which give shape and definition to your character as an individual and person.
Module 5 - Vision
What does my vision ideally point to? How do I need to adjust the way I see?
Define your focus for the next chapter of your life.
- Use your guiding values to clarify a vision for your future self in all aspects of life
- Identify any barriers blocking you from realising your full potential
Module 6 - Barriers
What are the barriers that I will probably face while moving towards my vision?
Explore the obstacles and challenges you must conquer to achieve your vision. Dig deep into the root cause of old patterns that are compromising your success.
Module 7-8 - Goals & Strategy
What do I do and how do I do it?
Together, these modules will show you how to pinpoint the key decisions that will reinforce your goals and strategies for achieving your vision.
Module 9 - Your 90-Day Action Plan
What are the immediate steps to move towards my vision?
Our coaches will guide you in developing a 90-day action plan for creating the change you are looking for in your life and career.
Through this exercise, you’ll find out how to sustain your energy, commitment and enthusiasm for the direction you choose.
Module 10 - Implementation
What habits and patterns do I need to change?
In this session you will discover different ways to carry your action plan into reality. By the end, you’ll already have taken steps toward building new habits and behaviors vital for your long-term success.
Get 60% OFF For Limited Time
What's next?
Seamless Online Learning Experience Designed for Your Growth
The Self-Managing Leadership® Online Program is built on an intuitive, easy-to-use platform that helps you stay engaged and track your progress every step of the way.

#1
Access The SML® Online Platform
Access the Self-Managing Leadership® Online Program anytime, anywhere with a simple email login. Your personalized dashboard tracks progress, keeping you on course. Download key insights for reflection and join live sessions to engage with experts and fellow leaders.

#2
Engaging, Insightful, & Actionable Learning
Each session begins with a clear introduction outlining its purpose, objectives, and key takeaways. Expert-led video lessons guide you through the concepts, while reflective exercises help you deepen self-awareness.

#4
Flexible, Actionable, & Results-Driven
Learn at your own pace with practical tools, real-world case studies, and expert guidance designed to create immediate impact.

#3
Your Personalized 90-Day Action Plan
At the end of the journey, you will develop an action plan based on all the content you have entered throughout the journey. The next chapter will be a 90-day period to implement your action plan. This plan can be edited from your dashboard.
30 Years of Experience Delivered in an Intuitive, Engaging and Flexible Format – The 10-Step Leadership Compass
The Self-Managing Leadership® (SML) Online Program guides you through a structured 10-step journey, using the Leadership Compass, a proven framework trusted by Fortune 500 leaders.
This transformative process helps you define your unique contribution, develop your character based on your personal strengths, and align your leadership with your life’s narrative, purpose, values, vision, and goals. By following this methodology, you’ll gain clarity, master self-leadership, and align your actions with your long-term vision—empowering you to lead with confidence at the individual, team, and organizational levels.
Each step of the journey is designed to help you break free from limiting patterns, build emotional resilience, and develop the mindset needed to make purpose-driven decisions that create real impact. Through guided reflection, structured exercises, and expert-led insights, you’ll craft a leadership approach that is authentic, strategic, and uniquely yours.
By the end of this program, leadership won’t just be a skill you practice—it will be a natural extension of who you are, allowing you to lead with clarity, influence, and purpose in every aspect of your life.
Don’t wait for leadership opportunities —create them!


“Life changing would be an accurate description of the programs, as it was life changing for me and teams who went through this with me, which in turn evolved the culture of our organisation.
Thank you. I will be forever grateful for what I discovered, learned, and took with me for life and I know I’m not the only one.”

Jess Lonsdale
Internal Communications Director – Virgin Media
Enterprise Solutions for Organisations
Scaling Purpose-Driven Leadership Across Your Organisation
The Self-Managing Leadership® Online Program is now available as a scalable enterprise solution for organisations seeking to embed purpose-driven leadership at every level.
This flexible and proven platform enables leaders and teams across your organisation to align personal purpose with strategic business goals—unlocking individual potential, increasing engagement, and driving performance.
The program takes individuals and especially leaders through a transformative process that to define their unique contribution, develop character based on personal strengths, and align leadership with their life’s narrative, purpose, values, vision, and goals.
This unique IP methodology support leaders to gain clarity, master self-leadership, and align actions with long-term vision—empowering them to lead with confidence at the individual, team, and organisational levels.

What SML® Online Delivers for Organisations:
- Scalable leadership development – Easily rolled out across teams, departments, or entire organisations.
- Aligned with your strategy – Helps individuals connect their personal leadership purpose to your business goals.
- Flexible & accessible – Online delivery that meets the needs of hybrid and global teams.
- Immediate application – Practical, reflective tools that shift mindsets and drive behavioural change from day one.
- Measurable impact – Supports engagement, retention, and performance across the organisation.
“As CEO of A.P. Moller Maersk during a period of massive transformation of the company’s business model, culture, and digital strategy, my team and I worked extensively with Oxford Leadership on becoming a winning team. Their development work with us was deep, at times painful, but also engaging and motivating – and ultimately highly impactful. We truly developed into a winning team.”

Søren Skou
CEO of A.P Moller Maersk
Get Online Coaching
Scale the Self-Leadership Experience with 1:1 or Group Coaching from an Oxford Leadership Online Coach
Engage our IP certified online coaches to support the SML journey step-by-step and help implementing the 90-day action plan.
To deepen the impact of the Self-Managing Leadership® Online journey, individuals and organisations have the option to integrate online coaching delivered by Oxford Leadership’s certified global faculty.
Adding coaching ensures your people don’t just go through the programme, they grow through it. With tailored support, reflection, and accountability, participants are better equipped to apply their insights and accelerate transformation in real-world situations.

- Get world class coaching and guidance tailored to your SML® Journey
- Personalised support in developing your internal compass
- Experience the power of asking the right questions.
- Deep dive into the work sessions to really articulate and leverage the reflections
- Develop EQ: Supporting the internal and cognitive work
- Guidance on how to successfully plan and Implement the 90-day Action Plan
Our Pricing
Get world class coaching and guidance tailored to your SML® Journey

For Individuals
Self-Guided Journey
On Demand Online Certification
€ 375.00
€ 149.00
Be yourself better, be a better leader. On-Demand Lessons to level up Your Leadership and career These self-paced lessons will develop your self-leadership skills and capabilities for performing at your best.
- Get Your Personalized 90-Day SML® Action Plan
- Exlusive Online Networking and Support Events
- Get Access to a Thriving Global Network Of Global Leaders
- Get Access to the Interactive Learning Platform Access
- Differentiate Yourself with a Globally Recognised Certification

Online Coaching
1:1 or Team Coaching
from €979
Scale the Self-Leadership Experience with 1:1 or Group Coaching from an Oxford Leadership Online Coach.
- Get world class coaching and guidance tailored to your SML® Journey
- Personalized support in developing your internal compass
- Experience the power of asking the right questions.
- Deep dive into the work sessions to really articulate and leverage the reflections
- Develop EQ: Supporting the internal and cognitive work
- Guidance on how to successfully plan and Implement the 90-day Action Plan
Enterprise Solutions
For Organisations and Teams
- Scalable leadership development. Easily rolled out across teams, departments, or entire organisations.
- Aligned with your strategy – Helps individuals connect their personal leadership purpose to your business goals.
- Flexible & accessible. Online delivery that meets the needs of hybrid and global teams.
- Immediate application – Practical, reflective tools that shift mindsets and drive behavioral change from day one.
- Measurable impact. Supports engagement, retention, and performance across the organization.
Who It’s For:
- Organisations undergoing change or transformation
- HR, L&D, or People leaders looking to embed self-leadership at scale
- Leaders at all levels who need clarity, purpose, and practical tools to lead more effectively

Michal Oshman | Oxford Leadership UK Partner & Client Director
Online Coaching & Enterprise Solutions
Let's Talk
Are you looking for Online Coaching or an SML® Online Enterprise Solution?
For Enterprises
Turn Organizational Misalignment Into Measurable Performance Gains
When strategy execution stalls, performance suffers. We help organisations close the gap between leadership intention and operational delivery , creating cultures of accountability, alignment and growth.
Stronger leadership alignment and clarity
Increased accountability and ownership across teams
Higher engagement and trust across functions
Cultures of purpose, resilience and growth
Measurable business performance improvements
Let's Talk
Let’s Explore How We Can Support You to Turn Organizational Misalignment Into Measurable Performance
“As CEO of Maersk during a period of massive transformation of the company’s business model, culture, and digital strategy, my team and I worked extensively with Oxford Leadership on becoming a winning team. Their development work with us was deep, at times painful, but also engaging and motivating – and ultimately highly impactful. We truly developed into a winning team.”

Søren Skou
CEO Maersk
Self-Managing Leadership® Online Certification Programme


€ 375.00
€ 149.00
-60% OFF
Limited Time Offer
60% Off Limited Time Offer
30-Day Satisfaction Guarantee
- Watch on desktop, TV, or mobile—anytime, anywhere
- 100% Online and Self-Paced
- Your Peronalized 90-Day Action Plan
- A Global Support Community (200+ world-class online coaches and leadership alumni)
- Globally Recognised Oxford Leadership Certification

Get Your Personalized 90-Day SML Action Plan
Receive a personalized 90-Day Action Plan that will help you realize your full potential as a purpose-driven leader.

Exlusive Online Networking and Support Events
Join the live online networking and support events together with our coaches and facilitators, exlusive to our alumni network.

Get Access to a Thriving Global Network Of Global Leaders
You become part of a vibrant global community of purpose-driven leaders, entrepreneurs, and changemakers

Get Access to the Interactive Learning Platform Access
You become part of a vibrant global community of purpose-driven leaders, entrepreneurs, and changemakers

Differentiate Yourself with a Globally Recognized Certification
You become part of a vibrant global community of purpose-driven leaders, entrepreneurs, and changemakers
Frequently Asked Questions
What are the benefits of the Self-Managing Leadership™ programme?
Where have I come from and how did I get here?
Identify what stage you are at in your life.
- See where you’ve come from and what you’ve learned
- Identify what (good and bad) patterns of thinking, responding and behaving you’ve
acquired - Determine what scale of change you need to undertake
- Discover your presence and ‘total intelligence’ as a purpose-driven leader
Who is this course for?
Where have I come from and how did I get here?
Identify what stage you are at in your life.
- See where you’ve come from and what you’ve learned
- Identify what (good and bad) patterns of thinking, responding and behaving you’ve
acquired - Determine what scale of change you need to undertake
- Discover your presence and ‘total intelligence’ as a purpose-driven leader
How can this course help me if I’m an aspiring leader?
Where have I come from and how did I get here?
Identify what stage you are at in your life.
- See where you’ve come from and what you’ve learned
- Identify what (good and bad) patterns of thinking, responding and behaving you’ve
acquired - Determine what scale of change you need to undertake
- Discover your presence and ‘total intelligence’ as a purpose-driven leader
Can university students take this course?
Where have I come from and how did I get here?
Identify what stage you are at in your life.
- See where you’ve come from and what you’ve learned
- Identify what (good and bad) patterns of thinking, responding and behaving you’ve
acquired - Determine what scale of change you need to undertake
- Discover your presence and ‘total intelligence’ as a purpose-driven leader
Should I enroll if I’m planning on switching careers?
Where have I come from and how did I get here?
Identify what stage you are at in your life.
- See where you’ve come from and what you’ve learned
- Identify what (good and bad) patterns of thinking, responding and behaving you’ve
acquired - Determine what scale of change you need to undertake
- Discover your presence and ‘total intelligence’ as a purpose-driven leader
What makes the SML® programme different from other personal/professional development courses?
Where have I come from and how did I get here?
Identify what stage you are at in your life.
- See where you’ve come from and what you’ve learned
- Identify what (good and bad) patterns of thinking, responding and behaving you’ve
acquired - Determine what scale of change you need to undertake
- Discover your presence and ‘total intelligence’ as a purpose-driven leader
How is this programme delivered?
Where have I come from and how did I get here?
Identify what stage you are at in your life.
- See where you’ve come from and what you’ve learned
- Identify what (good and bad) patterns of thinking, responding and behaving you’ve
acquired - Determine what scale of change you need to undertake
- Discover your presence and ‘total intelligence’ as a purpose-driven leader
Is this programme self-paced or is there a schedule I have to follow?
Where have I come from and how did I get here?
Identify what stage you are at in your life.
- See where you’ve come from and what you’ve learned
- Identify what (good and bad) patterns of thinking, responding and behaving you’ve
acquired - Determine what scale of change you need to undertake
- Discover your presence and ‘total intelligence’ as a purpose-driven leader
















